Improved Compression Efficiency: Compresses video files to about 50% smaller sizes than H.264 while maintaining the same visual quality. This reduces storage and bandwidth requirements, making it ideal for streaming and archiving.

Support for Higher Resolutions: Capable of handling 4K and 8K UHD video, making it suitable for modern, high-definition displays. This allows for crisp and detailed video content on the latest generation of screens.

Advanced Encoding Techniques: Uses larger coding tree units (CTUs) to enhance data optimization during encoding. This allows for better video quality at lower bit rates, improving compression efficiency and reducing file sizes.

Parallel Processing: Supports multi-core encoding and decoding, which accelerates the video processing speed. This ensures faster performance, especially in environments where real-time encoding or decoding is required, like live streaming.

Flexible Bit Rate Control: Dynamically adjusts the bit rate based on available bandwidth, ensuring consistent video quality even in fluctuating network conditions. This is essential for adaptive streaming and maintaining smooth playback.

Enhanced Motion Compensation: Improves motion vector prediction, reducing redundancies in video frames. This helps to maintain high visual quality by ensuring more accurate representation of motion and reducing artifacts.

Color Depth and Dynamic Range: Supports High Dynamic Range (HDR) and a wider color gamut, delivering more vibrant and lifelike visuals. This enhances the overall viewing experience, particularly on high-end displays capable of HDR.

Error Resilience: Incorporates stronger error correction techniques to ensure reliable video transmission, even in challenging network environments. This minimizes the impact of data loss or corruption, maintaining video integrity during streaming or playback.